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Social responsibility as a corporate goal

KAHLA/Thüringen Porzellan GmbH, a company making quality porcelain in Thuringia, Germany, has joined the Thuringia Sustainability Agreement (Nachhaltigkeitsabkommen Thüringen (NAT)), thus underscoring the company’s commitment to environmental and social sustainability. The move coincided with the NAT’s 10-year jubilee.

 

The Thuringia Sustainability Agreement was initiated on April 23, 2004 as a voluntary agreement between industry in Thuringia and the state government. It commits government, administration, industry and commerce to aim for high levels of resource conservation, energy efficiency, environmental protection, and climate protection. In the meantime almost 400 companies in Thuringia have joined the network for sustainable development. Some of them, including KAHLA, are showcasing their environmental measures as part of a NAT travelling exhibition which will open in various locations in Thuringia.

KAHLA pro Öko

KAHLA/Thüringen Porzellan GmbH has developed a sustainability strategy titled KAHLA pro Öko (KAHLA for eco) as an exemplary strategy for forward-looking and environmentally compatible design. “Simply giving ourselves a lick of green paint is out of the question for KAHLA,” asserts Managing Partner Holger Raithel and he acts in accordance with his convictions. A special Pro-Öko manager has been appointed to coordinate all the different projects.

The company’s “KAHLA pro Öko” signet was officially launched in 2009. It stands for the company’s commitment to international standards for environmental protection, safety and quality. This commitment translates into projects such as investment in a photovoltaic system or efforts to cut CO2 emissions from the kilns. But it also stands for a sustainability strategy that goes far beyond environmentally compatible production systems. “Interpreting ‘sustainability’ simply as another word for long-term is not my style,” explains Raithel. “I see it as one of our core tasks to align everything that KAHLA does with environmental, economic and social principles; in other words to anchor the concept of sustainability in every area of the company and above all always to identify the human component.” KAHLA has already gone a significant distance along this road – changes range from investment in resource-saving technologies to the use of environmentally compatible materials, from training apprentices to the integration of handicapped people in company workplaces.

 

The fact that KAHLA is a family-run business has proved to be an advantage. “We don’t have to think in terms of quarterly sales figures, rather we think in terms of generations,” emphasizes Raithel, whose father built up KAHLA in its current form.

Responsible and committed

Trust, reliability and social responsibility are important pillars of the sustainability concept. KAHLA produces porcelain in Kahla / Germany and supports workplaces with people paid according to industry-wide wage agreements. KAHLA stands firmly behind a high level of training and qualification and has also won awards as a family-friendly company.

More information at www.kahlaporzellan.com. 

Source: KAHLA Pressestelle